It's Not About You book cover

Get the Book

Available now in paperback and ebook.

https://itsnotaboutyou.net/buy.html#

12 chapters. 166 pages. No filler. Just the system that works, from the career coach whose advice has been viewed by over a million people.

Every copy includes a code for half-price app access: $4.99/month instead of $9.99. The companion app has 25+ interactive tools, an AI career coach, and Mission Control for managing your entire job search.

What's Inside

"It's Not About You" covers everything from the mindset shift that changes how you approach the entire search, to the practical tools you need at every stage: resumes, cover letters, networking, interviewing, salary negotiation, navigating AI in hiring, and your first ninety days on the job.

It's built on nearly twenty years of career coaching experience, shaped by conversations with thousands of job seekers, and tested with an audience of over a million people on Reddit.

No templates. No filler. Just the stuff that actually works.

The Companion App: Half Price With the Book

Your activation code is inside the book. It unlocks the app at $4.99/month, half the regular price of $9.99/month.

25+
Interactive tools
7
Career phases
24
AI prompts
1
AI career coach
🤖

AI Career Coach

Personalised career guidance trained on the entire book. Career coaching costs $150 to $300 an hour. This is included.

🎤

Interview Gym

Practice with real-time coaching. Four modes, weak spot drilling, company-specific prep.

Achievement Library

Build achievement statements that feed your resume, cover letters, and interview answers. The So What? Test built in.

Plus: BARL Story Builder, Resume Tools, Cover Letter Builder, LinkedIn Audit, Networking Tracker, Salary Research, Budget Planner, and more
Launch the App See All Tools

App Pricing

Full access to every tool, every phase, every feature. The only difference is the price.

Without the Book
$9.99
per month
3 months: $27 ($9/mo)
6 months: $48 ($8/mo)
Best Value
With the Book
$4.99
per month, every month
50% off, always
Use code inside the book

What Readers Are Saying

"Very good. At times, I laughed out loud. It is a mirror into the last 15 years of my career!"

— Professional colleague

"Easy to read, gets to the point, not a lot of fluff content."

— Early reviewer

"This is the first career advice that doesn't feel like corporate bollocks."

— Reddit reader

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